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Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the products surface.


Higher perceived value than other forms of branding.
The branding becomes part of the product and is permanent.

Has a higher initial setup cost than other forms of branding as a custom engraved metal
​plate must be made.

This is a one off cost and is not applicable to repeat orders if the artwork remains

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